Attracting The Big Guns
Attracting The Big Guns
Build A Really Big MLM Team In As Little As Six Months
With These Simple Yet Powerful Secrets
By Greg Arnold
Attracting top quality people it's a lot like hunting.
When you go hunting, it's important to know something
about the beast you're hunting. You need to know where
they live, what and when they eat. You need to know
something about how they live, their families, what
they like and don't like. If you know these things you
can figure out how to be more effective hunting them.
The same thing applies when you are hunting for new
team members. It is very important to understand human
nature. Read How to Win Friends and Influence People.
This book is a very valuable tool in understanding
human nature. People are emotional creatures. Almost
every decision they make is an emotional one. At first
I thought we were ruled by logic. What I found out is
that people make their decisions based on emotion and
they justify those decisions with logic. I also found
out that when I approached people about joining forces
with me, the more logical reasons I gave for the
alliance, the more skeptical they became.
It was only after I became very emotional about what
we were putting together did they begin to respond
to me favorably. What I learned by this was, the more
logically you approach someone, the more skeptical they
become. And, the more emotionally you approach someone,
the more excited they become. I also found that if you
speak from your head, people will respond to you with
their head and become skeptical. If you speak from your
heart, it bypasses their skeptical brain and hits them
straight in their emotional heart. Then they start to
get excited about what you're doing and want to join you.
People need to be part of something special. They need
crusades. If we don't stand for something, we'll fall
for anything. I always speak of the big goal and how
it can change all our lives for the better. As we begin
to see the big goal together, we begin to move towards
it together.
An interesting challenge with mlm is it is typical to
have wonderful products or services to sell. So wonderful,
most people get very wrapped up in them and lose sight
of what business they are in. While it is true that each
of us is a retail outlet for our products, it is also
true that - He who has the most outlets wins! It seems
to me that if you are aiming at a retail sale, it would
take a lucky ricochet to hit a new team member or outlet.
At the same time, if you are aiming at a new outlet, the
worst that could happen is you would get a retail sale,
because you demonstrate your products even with a
recruiting presentation. So, I believe it is important
that you only set appointments with potential new team
members based on the opportunity and never on the
products or services that you offer.
The Secret to Attracting The Big Gun
Everyone needs a crusade or a goal that is bigger than
himself. Something that is good and has purpose. Something
that makes them feel good and gives their life meaning.
If you have a crusade, you can attract others to it. If
you are in it only for the profit, you will have nothing
special to attract the leaders, and they will be suspicious
of your motives. Leaders are offered tremendous profits
by amateurs everyday. On the other hand, the great
recruiters always offer leaders the challenge of their
lives.
Once you begin to attract leaders, you must help them to
be successful with you right away. Ask them to give you
a list of 52 people they know, which will be potential
future crusaders. Also have them identify their top four
people on the list or, as in a deck of 52 cards, their
four aces. Once they have identified their four aces,
take them out to present your crusade, two on one or on
a three-way call or in a private chat room, to those four
aces within the first 24 to 72 hours. Two-on-one,
leader-to-leader recruiting is the most powerful and
dynamic way you can build your organization. These first
few recruits will possibly be your team captains and
these team captains have the ability to build much faster
and much stronger than most team members do.
Also, you must challenge all your team captains and team
members early in their association with you. In addition
to their list of 52 names, have them write down their
goals and expectations for their first 90 days and first
year in the business. Have them give you a copy of these
goals and every time you counsel with them about their
business, work with them toward accomplishing their goals.
Always talk to your team members about their goals, and
help them to achieve their goals. By helping them to make
their dreams come true, your dreams will come true also.
So you cannot help them too much!
Do not pick your team captains too early in their
association with you. You must assume that everyone on
your team is going to be a team captain. However, we know
from experience that they won't all be leaders. In fact,
most of the time, the more wonderful they tell you they
are, the bigger disappointment they become. When someone
sticks his head up and begins to assume a leadership role,
you must begin to work very closely with that person and
take an active role in their career.
Always challenge your team to reach a little higher and run a little further. Keep the big goal in front of them. That is why it is so important that you know what your team members' goals are. When they know how much you care about their success and their families and their lives, they will be loyal to you for life. And you will be rewarded richly with many wonderful friends....And a really big MLM Team!
Greg Arnold is the author of "The Multi-Level Mangler In King Arthur's Court." He built an organization of over 11,000 distributors and $30,000 per month income in less than a year. Greg and his partner Robert Butwin have teamed up to bring you the Street Smart Live MLM Newsletter. In addition to his networking activities, Greg has served as a consultant with top network marketing companies and leading network marketers. He is also a world class speaker and trainer. Greg can be contacted at greg@streetsmartlive.com
Build A Really Big MLM Team In As Little As Six Months
With These Simple Yet Powerful Secrets
By Greg Arnold
Attracting top quality people it's a lot like hunting.
When you go hunting, it's important to know something
about the beast you're hunting. You need to know where
they live, what and when they eat. You need to know
something about how they live, their families, what
they like and don't like. If you know these things you
can figure out how to be more effective hunting them.
The same thing applies when you are hunting for new
team members. It is very important to understand human
nature. Read How to Win Friends and Influence People.
This book is a very valuable tool in understanding
human nature. People are emotional creatures. Almost
every decision they make is an emotional one. At first
I thought we were ruled by logic. What I found out is
that people make their decisions based on emotion and
they justify those decisions with logic. I also found
out that when I approached people about joining forces
with me, the more logical reasons I gave for the
alliance, the more skeptical they became.
It was only after I became very emotional about what
we were putting together did they begin to respond
to me favorably. What I learned by this was, the more
logically you approach someone, the more skeptical they
become. And, the more emotionally you approach someone,
the more excited they become. I also found that if you
speak from your head, people will respond to you with
their head and become skeptical. If you speak from your
heart, it bypasses their skeptical brain and hits them
straight in their emotional heart. Then they start to
get excited about what you're doing and want to join you.
People need to be part of something special. They need
crusades. If we don't stand for something, we'll fall
for anything. I always speak of the big goal and how
it can change all our lives for the better. As we begin
to see the big goal together, we begin to move towards
it together.
An interesting challenge with mlm is it is typical to
have wonderful products or services to sell. So wonderful,
most people get very wrapped up in them and lose sight
of what business they are in. While it is true that each
of us is a retail outlet for our products, it is also
true that - He who has the most outlets wins! It seems
to me that if you are aiming at a retail sale, it would
take a lucky ricochet to hit a new team member or outlet.
At the same time, if you are aiming at a new outlet, the
worst that could happen is you would get a retail sale,
because you demonstrate your products even with a
recruiting presentation. So, I believe it is important
that you only set appointments with potential new team
members based on the opportunity and never on the
products or services that you offer.
The Secret to Attracting The Big Gun
Everyone needs a crusade or a goal that is bigger than
himself. Something that is good and has purpose. Something
that makes them feel good and gives their life meaning.
If you have a crusade, you can attract others to it. If
you are in it only for the profit, you will have nothing
special to attract the leaders, and they will be suspicious
of your motives. Leaders are offered tremendous profits
by amateurs everyday. On the other hand, the great
recruiters always offer leaders the challenge of their
lives.
Once you begin to attract leaders, you must help them to
be successful with you right away. Ask them to give you
a list of 52 people they know, which will be potential
future crusaders. Also have them identify their top four
people on the list or, as in a deck of 52 cards, their
four aces. Once they have identified their four aces,
take them out to present your crusade, two on one or on
a three-way call or in a private chat room, to those four
aces within the first 24 to 72 hours. Two-on-one,
leader-to-leader recruiting is the most powerful and
dynamic way you can build your organization. These first
few recruits will possibly be your team captains and
these team captains have the ability to build much faster
and much stronger than most team members do.
Also, you must challenge all your team captains and team
members early in their association with you. In addition
to their list of 52 names, have them write down their
goals and expectations for their first 90 days and first
year in the business. Have them give you a copy of these
goals and every time you counsel with them about their
business, work with them toward accomplishing their goals.
Always talk to your team members about their goals, and
help them to achieve their goals. By helping them to make
their dreams come true, your dreams will come true also.
So you cannot help them too much!
Do not pick your team captains too early in their
association with you. You must assume that everyone on
your team is going to be a team captain. However, we know
from experience that they won't all be leaders. In fact,
most of the time, the more wonderful they tell you they
are, the bigger disappointment they become. When someone
sticks his head up and begins to assume a leadership role,
you must begin to work very closely with that person and
take an active role in their career.
Always challenge your team to reach a little higher and run a little further. Keep the big goal in front of them. That is why it is so important that you know what your team members' goals are. When they know how much you care about their success and their families and their lives, they will be loyal to you for life. And you will be rewarded richly with many wonderful friends....And a really big MLM Team!
Greg Arnold is the author of "The Multi-Level Mangler In King Arthur's Court." He built an organization of over 11,000 distributors and $30,000 per month income in less than a year. Greg and his partner Robert Butwin have teamed up to bring you the Street Smart Live MLM Newsletter. In addition to his networking activities, Greg has served as a consultant with top network marketing companies and leading network marketers. He is also a world class speaker and trainer. Greg can be contacted at greg@streetsmartlive.com
